mystreetwise vs Semrush: what is the difference?
By Miguel, mystreetwise · Updated 10 November 2026
mystreetwise is a GEO agency in Rotterdam for local businesses in the Netherlands. We measure whether ChatGPT and Perplexity name your business and where you rank in Google Maps, fix what is missing and measure again after 30 days. Semrush is software for SEO and AI visibility that you operate yourself.
Short answer
- Pick mystreetwise if you run a local business, your customers come from your own city and you want someone to do the work.
- Pick Semrush if you do SEO yourself or have a marketing team, and your website needs to be found nationally or internationally.
Side by side
| mystreetwise | Semrush | |
|---|---|---|
| What it is | Agency for local businesses: we do the work | Semrush is software for SEO and AI visibility that you operate yourself. |
| Who it is for | Local businesses in the Netherlands: plumbers, hairdressers, dentists, installers | Freelancers, small businesses, teams and agencies |
| What gets measured | Your Google Maps position on a grid around your business, and how often you are named by ChatGPT en Perplexity for questions without your business name, each question several times | Keyword positions (500 a day on the SEO plan), site audit, and AI visibility with 50 prompts a day for 1 domain on the Starter plan |
| Who does the work | We do: Google Business Profile, name, address and phone matching everywhere, the three sources for your trade | You or your agency, with the tools |
| Price | €349 one-off, then €99 a month, excl. VAT, cancel monthly | from €134 a month (SEO plan; €112.52 a month billed annually), SEO + AI Search from €190 a month |
Source for Semrush: semrush.com/pricing, checked on 10 November 2026. semrush.com/pricing
When Semrush is the better choice
- You do SEO yourself or have a marketing team that wants to work in a tool.
- Your website needs to be found nationally or internationally for many keywords.
- You are an agency tracking many websites at once: 5 websites on the lowest plans, 15 on Pro+.
When mystreetwise fits better
- You run a local business and your customers come from your own city or region.
- You want to know whether ChatGPT names you when someone asks for a recommendation in your trade and city.
- You want someone to do the work and show what changed after 30 days.
- You want a fixed price: €349 one-off, then €99 a month, excl. VAT, cancel monthly.
Request the free ChatGPT check
Can you use both?
Yes. Semrush tracks your website in Google. We measure Google Maps and AI answers for one local business and do the fixing. One does not replace the other.
What we measured ourselves
On 28 October 2026 the Google Maps number 1 was missing from 71% of ChatGPT answers. Measured in the 38 of 50 Dutch markets where the number 1 was measurable. The full report.
Frequently asked questions
What is mystreetwise?
mystreetwise is a GEO agency in Rotterdam for local businesses in the Netherlands. We measure whether ChatGPT and Perplexity name your business and where you rank in Google Maps, fix what is missing and measure again after 30 days. €349 one-off, then €99 a month, excl. VAT, cancel monthly.
Is mystreetwise an alternative to Semrush?
Only for a local business that wants customers from its own city. Pick Semrush if you do SEO yourself or have a marketing team, and your website needs to be found nationally or internationally. Source for Semrush: semrush.com/pricing, checked on 10 November 2026.
What does mystreetwise cost compared to Semrush?
mystreetwise: €349 one-off, then €99 a month, excl. VAT, cancel monthly. Semrush: from €134 a month (SEO plan; €112.52 a month billed annually), SEO + AI Search from €190 a month. Source for Semrush: semrush.com/pricing, checked on 10 November 2026.
Does Semrush measure AI visibility too?
Yes. The Starter plan tracks 50 prompts a day for 1 domain. mystreetwise asks local questions without a business name, such as "which plumber in Rotterdam do you recommend", and counts how often a business is named.